PROVEN WINNERS®
A global brand for quality plants
Proven Winners® is a successful global network of more than 20 horticultural companies that have developed a global brand for their plant genetics. In Europe, Proven Winners® offers annuals as well as shrubs, conifers and trees. The European shrub and tree range consists of more than 130 varieties from 35 plant genera.
The Proven Winners® programme offers
- A single plant brand with a unique and wide range
- Top-quality plant genetics, thoroughly tested and protected by plant breeders' rights (PBR) and/or EU trademarks
- Continuous innovation through a global network of breeders and affiliated universities working on plant development/improvement, resulting in an extensive pipeline of innovative, healthy plants
- Recognisable plants thanks to their consistent, distinctive packaging
- Extensive possibilities for marketing support
Proven Winners® for landscaping & public green spaces
Many Proven Winners® shrubs have been specially bred to provide solutions for the landscaping and public green space market. Our breeders have taken into account important criteria for this market, such as:
- low maintenance
- disease resistance
- pollinator friendly
- dense foliage and good ground coverage
- suitable for massplanting
- reblooming and/or multiple seasons attractive
These important requirements have been taken into account in the selection of new plants to add long-term value to your projects.
Proven Winners® advertises extensively in the Netherlands and Belgium, on social media, in magazines, at trade fairs and on television. We communicate the above characteristics in our communications with end consumers. Our aim is to create an image of reliability for landscapers and to support you when you choose Proven Winners® varieties for your planting projects.
